TOKENSTAR - Celebrities on Blockchain
TokenStars is the first celebrity management platform on the blockchain, providing advanced tools and incentives for deeper interaction between stars, fans and advertisers. Having successfully started with the ACE token sale for tennis ($4.9M+ raised as of the sale end date; ACE is traded on OKEx), TokenStars has enhanced its team with top-notch experts and stars to launch the TEAM token: Lothar Matthäus, Gianluca Zambrotta, Valery Karpin (football), Tommy Haas, Robin Söderling, Cedric Pioline, Anastasia Myskina (tennis), Nikita Kucherov (hockey), Alexander Anter (poker) and Rico Torres (Hollywood) are among the famous celebrities supporting TokenStars.
The first module of the TokenStars platform was launched in December 2017, powering the Crypto Xmas Charity Auction to which many worldwide famous celebrities donated their personal items with signatures.
Designed as a toolkit, the TokenStars platform consists of 12 integrated modules grouped in 4 layers by function:
- crowdfunding, enabling prospective talents to raise funds;
- infrastructure, providing the community with tools for key activities (scouting, voting, betting);
- fan community, allowing celebrities to grow their social capital and offering fans higher involvement;
- advertising, delivering smart and transparent data as well as engaged audiences to brands for more efficient promotion campaigns.
As a utility token, TEAM will be used in most of the interaction activities powered by the TokenStars platform, including repayment of agency commissions from advertisers and supported talents, providing incentives to fans and external agents for finding promising talents (scouts) and for promoting celebrities (promoters), making betting bids, participating in the voting polls, getting access to exclusive offers from celebrities, and so on.
TokenStars develops its platform on the blockchain to make it transparent and verifiable, create a powerful global community, ensure lower money transfer costs and faster transactions with no need in a third party, as well as to eliminate middlemen in and bring more transparency to the celebrity management industry.
Based on a proven business model, TokenStars is lead by an experienced team with background at Groupon, Leo Burnett, Evernote, Rambler&Co and Mail.Ru Group. It is supported by blockchain advisors Tomoaki Sato (Starbase), Wulf Kaal (University of St. Thomas), Edgar Kampers (Qoin) and Nicolay Danilov (Decentralized Systems).
THE FOUR LAYERS OF TOKENSTARS
There are four layers of TokenStars which altogether consists of 12 modules. Each modulus within the platform is designed for users; fans, stars, and advertisers to have access to the various features and opportunities within the tokenstar ecosystem. Scouting, voting, online and offline interaction, are all part of the features provided within the layers of tokenstar. The layers of the tokenstar ecosystem include;
FANS COMMUNITY LAYER:
The three modules under the fans community layer include Bounty Fan Club Module, Fans communication Module, and Contest and Charity Module. The Bounty Fans Club Module allows celebrities and stars to groom their favorite followers into promoters and a more reliable social entourage thanks to the use of TEAM token. Stars and celebrities are able to achieve this by setting up social media accounts which their favorite fans on the tokenstar platform can then volunteer to promote virally. The fans communication module is designed to help fans to have a closer interaction with their favorite stars. With the use of TEAM tokens, fans can book sessions and events with their favorite stars via the tokenstar platform. Fans also get the privilege to other interesting offers from their favorite stars by use of the TEAM tokens. This module helps stars to accrue more social status and also to earn more tokens. The Contest and Charity Module is designed to give an opportunity to stars to organize charity programs and contests designed on the tokenstar platform for their favorite fans to be able to earn tokens. Stars and celebrities in return are able to grow their audience better and also contribute the well-being of their fans.
CROWDFUNDING LAYER:
The layers include; Tokens support Modules, STAR ICO “income Tokenization” and STAR ICO “Time Tokenization” Module. The Token support Modules is designed to help rising stars to raise funds for their rapid development. Fans also become a part of their favorite rising star’s achievements, and this brings about the feeling of fulfillment and pride. TokenStars uses the Ethereum smart contracts to track and manage funds raised by the use of the crowdfunding layer. The STAR ICO “income Tokenization” and “STAR ICO “time Tokenization” Module, is exclusively designed for STAR token and not for TEAM token. Only celebrities and stars have the privilege to utilize the STAR token once it is being sold.
INFRASTRUCTURE LAYER:
This layer is designed to give stability to the tokenstar ecosystem by implementing infrastructural activities with the help of other modules within the tokenstar platform. The three modules in this layer include; Talent scouting module, Voting module, and Betting Module. The Talent scouting module is designed as a scouting medium where TokenStars and fans who essentially have volunteered to become scouts and analysts. Professional scouts are also implemented in the module to help in assessing the rising stars within the ecosystem. The Voting module, allows fans to have a voice within the ecosystem. Fans can contribute their opinions about a particular player for example. The Betting Module is designed to allow fans as Team token holders to place bets while there are prizes for grabs to individuals who win.
BRAND AND ADVERTISING LAYER:
The three modules in the brand and advertising campaign include; Advertising Smart Contract Module, The Brand relation module, and E-commerce module. With the advertising Smart Contract Module, advertisements are carried out on the tokenstar platform with the aid of blockchain technology. The tokenstar platform will be used to track and manage transactions done in this module. The Branding relation module helps advertisers to meet up with the huge number of the audience within the tokenstar ecosystem who are always on the look-out for their favorite celebrities and stars. The E-commerce module offers fans the opportunity to purchase products related to their favorite celebrities and stars from online shops using TEAM token.
All these layers enhance the smooth interactions between parties involved in the TokenStars Blockchain (Stars, Fans, and Advertisers) and the total benefit of all.
For more Informations
Author: sandysan
ETH: 0x022DfD639385A07a9EE272404854fE6598fEBA4b
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